Innovation has always been the heart and soul of Nike.  It continues to be a key differentiator. To emphasize the importance of innovation in every aspect of their business, Nike hired us to create a video series highlighting this legacy. We call it “Disruptive Innovation.”

We gained insight from top Nike executives.  We tapped into the archives.  We documented present processes while also creating the future state. These stories are now being used to inform and inspire Nike employees in all departments.