We create content with a purpose.
Through every phase of content development, we ask the same question: will the viewer care? If we don’t
produce content that elicits an emotional response, that spurs the audience to watch, engage and act, we
haven’t done our job.There is no one-size-fits-all formula for digital signage and emerging media. Every network, every campaign has unique aspects and challenges. With over 8 years of experience in the business, if we don’t have the answers, we know where to find them.
Experience & expertise.
Kaicon is led by Pat Hellberg. Pat created and launched a digital signage network for one of the world’s
great brands, Nike. What began as a four-store pilot grew to a 300-door network during the 7 years of Pat’s
management and direction. We’ve created big campaigns with small budgets. We’ve managed vendors and
run RFP’s. We’ve figured it out on our own since there weren’t, and still aren’t, any digital signage
textbooks.
The consumer is out-of-home more now than ever before. Digital signage/digital out-of-home messaging catches those customers where they are: on the move. Kaicon is a digital communications consultancy focused on connecting with that moving target, either through digital displays, mobile or interactive kiosks. We can help plan, launch or day-to-day direct a digital signage network. We know what it’s like to start an in-store network from scratch cause we have done just that. We’ve stepped on the land mines and in the pot holes. Learn from our mistakes. Benefit from our knowledge.
Kaicon not only helps craft a digital signage game plan, we also create content, and content strategy, never
forgetting that we have a very small window of opportunity. Your content must get the audience to pay
attention, then take action. Ultimately, that’s all that matters.
- CLIENTS: Nike, Sony, Gatorade, Verizon, Carhartt, Toyota, F’real